So, you want 2022 to be your best year yet.
You have lots of ideas – both new and revisited - that you are excited to implement.
How do you convert ideas into goals and how do you go about achieving them?
We have put together a 3 minute read that could help inspire you to develop goals around your money and time.
Financial goals
Cashflow. I’m sure you’ve heard it all before. Cash is king. Cash is the oil in the engine of your business. Well worn phrases but they are true.
Driving is a lot less enjoyable if you fear you’ll breakdown at any moment and in the same way it’s no fun waiting to be chased for money or wondering how you will cover staff wages.
Setting up and maintaining an effective cash control means you can conserve time and energy. Divert the time and energy that you would spend worrying about how you will cover all bases and concentrate on projects that will deliver growth.
Net result: You may enjoy running your business more!
Budget. Make the budget conservative. If you’re not being realistic, or have some basis of fact, then the exercise is worthless.
Review your costs. In the early days of the pandemic, I’m sure you went through your supplier list to ascertain what costs were operationally essential and what could be (reasonably) negotiated. Have you repeated this exercise recently?
Pricing. Are you reluctant to increase your prices? You’re not alone. From our extensive experience business owners themselves are the ones that are most reticent at putting in place price increases.
Conduct testbed research and competitor surveys to see what price increase the market could stand.
Credit control. How effective is your credit control system? Could it be improved? Could you explore techniques to get your money in faster?
Finally analyse your figures regularly. Buy out the time to look through your profit and loss sheet. Use this opportunity to check your progress on reaching your targeted profit margin. Looking through these figures can also highlight any anomalies.
See how well your credit control is working by tracking your debtor days.
Time goals
Did you come back from your holiday keen to develop better time management habits? How’s it going?
Remember it is possible you can control your day.
How to achieve your time goals?
Have a plan for the day. As the old chestnut goes, failing to plan is planning to fail. Have definite targets for the day. Imagine the sense of accomplishment that you’re feel when you look back at a list of completed tasks.
How to do it? Spend 15 minutes at the end of your day planning your next day. Review your tasks and number them in order of urgency and importance.
Eat your greens. Your most urgent, and most important task might not be your favourite. Tackle it first. Just like eating your greens, it may not be the most enjoyable of experiences, but it will do you good. As before imagining how good/satisfied you will feel when you complete it.
What if you have tasks that carry over? Try a test. Every time you review these tasks, draw a star (or type *). If you get up to nine stars there is every chance that you will never complete that task.
Stop plate spinning. As a business owner/manager you have many responsibilities. As you flit between operations, accounts, marketing it’s possible to leave lots of half-finished jobs.
Do you make your life more difficult than it needs to be by distracting yourself unnecessarily? How often do you look at your phone? Do you have Outlook open the whole time, so that you can see emails ghosting in front of your eyes?
To completely focus on a project could you leave your phone in a different room. If you have staff, could you ensure that they know that you are not to be disturbed and equip them to field any queries that come up so that you don’t face an avalanche of issues when you resurface.
Stop being perfect: Done is better than Perfect.
Benjamin Franklin said, “Well done is better than well said.” Mark Zuckerberg has built an empire on the maxim that Done is better than Perfect.
When you’re a perfectionist, nothing will ever be good enough. That means you’ll keep going back to same task repeatedly. How productive do you think your day will be as a result?
You can increase your chance of achieving your goals through visualisation. With that in mind we have produced a goal setting sheet for you to download.
Have a great 2022!